Hervey Bay Independent : 22nd January 2015
Forging ahead for women everywhere New research by the St George Bank has revealed that around 43 per cent of mums are motivated to start up a business in order to spend more time with their family, while around 27 per cent are driven by a desire to have more freedom and fl exibility with their working conditions. The survey, conducted on the AusMumpreneurs network, also found that while kids and family remained the number one priority for mums, balancing a business while raising a family was still the biggest barrier to starting a business for 60 per cent of women - well ahead of other drawbacks, such as limited access to funding at around 28 per cent. To explore some of these challenges and triumphs, the Indy spoke with a number of inspirational business women from our local community. They generously shared their time, experiences and wisdom with our editorial staff. Colleen Campbell, audiometrist and owner of Campbell Hearing Solutions, said the greatest challenge she faced with opening her own hearing clinic was overcoming self-doubt. “Unfortunately, there’s no manual that people can give you to say what you need to do to succeed,” she laughed. “It’s a massive learning curve.” Colleen said the key to success in business, particularly in industries that are historically maledominated, was to surround yourself with a support network. “I have an amazing family and the best girlfriends that anyone could hope to ask for,” she said. “All my girlfriends have either owned or do own their own businesses, so they were amazing for me when I started out, they really helped me to believe that I could do it.” Above all things, Colleen said business owners simply had to be passionate about their work. “I just wanted to be able to look after my clients the way I felt they deserved to be looked after,” she said. Along with the delicate balancing act, the survey also found that personal challenges stood in the way with nearly half of mums admitting that being afraid of failure stopped them from reaching their full potential, followed by being pigeonholed as a mum instead of being recognised as a business owner. Deonnie Whitaker, equestrian enthusiast and owner of Pure Perfection wedding and function specialists, also agreed that support from family and friends was a critical element to succeeding in business. “To me, the most important aspect of being a woman in business is having a great family backbone,” she said. “If I didn’t have that support, everything would fall apart.” In between running her wedding business and managing a young family, Deonnie also trains competitively with her equestrian team for State and National level competitions. “Balance is extremely important,” she said, laughing when asked whether or not she had much time to sleep at night with her action-packed schedule. “I manage my day to fi t everything in.” Another inspiring group of women in business are mother-daughter team Debbie Hamel, Tammy Hamel and Cindy Avery from Pickle n Pear Hampers. After successfully running Homemade Café on the Esplanade in Point Vernon for fi ve years, the girls made a move to start their own catering business with a strong focus on homemade goodies. “Research the product or the service you’re thinking of offering and speak to some professionals who are already in the business,” Cindy said. “Do your research and don’t hold back.” A passion for people led Colleen Campbell to start her own hearing solutions clinic two years ago. Managing a young family and two business is just in a day’s work for Deonnie Whitaker from Pure Perfection wedding and function specialists. We Can Make Your Special Day Amazing! Gourmet food is a family affair for Tammy, Cindy and Debbie from Pickle n Pear Hampers. 2015 Are you turning 8 or more in 2015? Wedding Season is here and we’re here to help with it all from decorating to bridal gowns, men’s suits , mother of the bride and don’t forget those adorable flower girls and page boys so let us help make your special day AMAZING. For a free quote call us on 41256104 free uoe qu te call us on 41256 If so, you can join Cosmos Netball Club! We are taking registrations now for 8 years through to senior players for the 2015 season. Part of Hervey Bay Netball competition Playing & training at Hervey Bay Netball Courts (behind the PCYC) Saturday games commencing March 2015 SIGN ON DAY Saturday 14th of February 2015 at the PCYC Hervey BayALL ABILITIES WELCOME For all enquiries, call Sandy on 0407 576 543 or email firstname.lastname@example.org f like us on P 0407 280 406 | E email@example.com Shop 5, Whale Bay Marina, Buccaneer Avenue, Urangan 24 / Hervey Bay Independent, January 22, 2015 D GET YOUR FULL DIGITAL EDITION Download the App today!
Indy 15th January 2015
29th January 2015